Talking Trademarks with Cynthia Dahl

Ask questions and avoid pitfalls related to building and protecting your trademarks with Penn Carey Law's Detkin IP Clinic Director, Cynthia Dahl.  

In this webinar attendees will learn how to:

• Choose a defensible mark 
• Distinguish trademarks from other name uses 
• Understand when to apply for formal legal protection
• Defend and keep marks strong to build brand equity.